publications

Publications from AIBA Lab in reversed chronological order.

Journals

2024

  1. MISQ
    Disinformation Spillover: Uncovering the Ripple Effect of Bot-Assisted Fake Social Engagement on Public Attention
    Sanghak Lee, Donghyuk Shin, K. Hazel Kwon, and 2 more authors
    MIS Quarterly, 2024

2023

  1. MS
    Learning Outside the Classroom During a Pandemic: Evidence from an Artificial Intelligence-Based Education App
    Ga Young Ko, Donghyuk Shin, Seigyoung Auh, and 2 more authors
    Management Science, 2023

2022

  1. ML
    Predicting Firm Market Performance using the Social Media Promoter Score
    Sunghun Chung, Donghyuk Shin, and Jooyoung Park
    Marketing Letters, 2022

2020

  1. MISQ
    Enhancing Social Media Analysis with Visual Data Analytics: A Deep Learning Approach
    Donghyuk Shin, Shu He, Gene Moo Lee, and 3 more authors
    MIS Quarterly, 2020

Conferences

2025

  1. WITS
    GPTs are Just GPTs: Misinterpretation of LLM Simulation in Social Science Evidenced by PLS-SEM
    Sunwoong Kim, Jongho Jeong, Jinsu Han, and 1 more author
    In Workshop on Information Technologies and Systems (WITS), 2025
  2. WITS
    The Cognitive Foundry: A Framework for Externalizing, Evaluating, and Sharing Mental Models in Business Education
    Taehyun Ahn, Juwon Hong, Donghyuk Shin, and 2 more authors
    In Workshop on Information Technologies and Systems (WITS), 2025
  3. WISE
    Regulating AI-Generated Content: When Do Restrictions Spark or Stifle Community Dynamics?
    Jane Shin, Suhyeon Lee, and Donghyuk Shin
    In Workshop on Information Systems and Economics (WISE), 2025
    Awarded
  4. CIKM
    PlaceSim: An LLM-based Interactive Platform for Human Behavior Simulation in Physical Facilities
    Suhyeon Lee, Youngjun Yu, Donghyuk Shin, and 1 more author
    In Proceedings of the 34th ACM International Conference on Information and Knowledge Management (CIKM), 2025
  5. CIST
    Unpacking the Impact of AI Coding Assistants on Software Products: Evidence from Steam Indie Games
    Youngjun Yu and Donghyuk Shin
    In Conference on Information Systems and Technology (CIST), 2025
  6. CIST
    GPTs are Just GPTs: Misinterpretation of LLM Simulation in Social Science Evidenced by PLS-SEM
    Sunwoong Kim, Jongho Jeong, Jinsu Han, and 1 more author
    In Conference on Information Systems and Technology (CIST), 2025
  7. AAAI-W
    LLM-Mirror: A Generated-Persona Approach for Survey Pre-Testing
    Sunwoong Kim, Jongho Jeong, Jinsu Han, and 1 more author
    In AAAI Conference on Artificial Intelligence—Workshop on Economics of Modern ML: Markets, Incentives, and Generative AI, 2025

2024

  1. ICIS
    When Does Text Boost Images: An Empirical Investigation of the Dynamics of Information
    Junhoe Park, Daegon Cho, and Donghyuk Shin
    In International Conference on Information Systems (ICIS), 2024
  2. AOM
    Threats or Opportunities? Enhancing Business Performance in the Era of Generative AI
    Victor Lee, Julian Lehmann, Heewon Chae, and 3 more authors
    In Academy of Management Annual Meeting (AOM), 2024
    Awarded
  3. CIST
    When Does Text Boost Images: An Empirical Investigation of the Dynamics of Information
    Junhoe Park, Daegon Cho, and Donghyuk Shin
    In Conference on Information Systems and Technology (CIST), 2024

2023

  1. CIST
    Battle of the AIs: The Impact of Generative Language Models on AI Services
    Sang Jun Lee, Donghyuk Shin, and Sang Pil Han
    In Conference on Information Systems and Technology (CIST), 2023
    Awarded

2022

  1. WITS
    Graph Representation Learning for Reciprocal Recommendation in IT-enabled Social Networks: Social Relations Model Approach
    Byungkyu Kim, Kanghyun Lee, Donghyuk Shin, and 2 more authors
    In Workshop on Information Technologies and Systems (WITS), 2022
  2. ICIS
    Achieving the Double Bottom Line with Artificial Intelligence by Addressing Inequity: A Global Comparative Analysis of an Educational Technology Firm
    Daewon Jeong, Donghyuk Shin, Seigyoung Auh, and 1 more author
    In International Conference on Information Systems (ICIS), 2022
  3. INFORMS-DS
    Robots Serve Humans? Understanding the Economic and Societal Impacts of AI Robots in the Service Industry
    Myunghwan Lee, Gene Moo Lee, Donghyuk Shin, and 1 more author
    In The 6th INFORMS Workshop on Data Science, 2022
  4. INFORMS-DS
    Graph Representation Learning for Reciprocal Recommendation in IT-enabled Social Networks: Social Relations Model Approach
    Byungkyu Kim, Kanghyun Lee, Donghyuk Shin, and 2 more authors
    In The 6th INFORMS Workshop on Data Science, 2022

2021

  1. CIST
    Impact of COVID-19 Crisis on Social E-Commerce: An Empirical Analysis of E-commerce Consumer Behavior During the Pandemic
    Yimeng Zhang, Young Kwark, Yifan Wang, and 1 more author
    In Conference on Information Systems and Technology (CIST), 2021

2020

  1. WITS
    Robots Serve Humans: Does AI Robot Adoption Enhance Operational Efficiency and Customer Experience?
    Myunghwan Lee, Gene Moo Lee, Donghyuk Shin, and 1 more author
    In Workshop on Information Technologies and Systems (WITS), 2020
  2. WITS
    Targeting Pre-Roll Ads using Video Analytics
    Sangyong Park, Gene Moo Lee, Donghyuk Shin, and 1 more author
    In Workshop on Information Technologies and Systems (WITS), 2020
  3. KrAIS
    Robots Serve Humans: Does AI Robot Adoption Enhance Operational Efficiency and Customer Experience?
    Myunghwan Lee, Gene Moo Lee, Donghyuk Shin, and 1 more author
    In KrAIS Research Workshop, 2020

2017

  1. CIST
    Customer Attitude from Social Media, Customer Satisfaction Index, and Firm Value
    Sunghun Chung, Donghyuk Shin, Animesh Animesh, and 1 more author
    In Conference on Information Systems and Technology (CIST), 2017

2016

  1. CIST
    Analyzing Content and Customer Engagement in Social Media with Deep Learning
    Donghyuk Shin, Sherry He, Gene Moo Lee, and 1 more author
    In Conference on Information Systems and Technology (CIST), 2016
  2. WeB
    Sharing Behavior in Online Social Media: An Empirical Analysis with Deep Learning
    Donghyuk Shin, Sherry He, Gene Moo Lee, and 1 more author
    In Proceedings of the 14th Workshop on e-Business (WeB), 2016

2015

  1. WITS
    Message or Messenger: An Empirical Analysis on Tumblr Reblogging Behavior
    Donghyuk Shin, Sherry He, Gene Moo Lee, and 1 more author
    In Workshop on Information Technologies and Systems (WITS), 2015
  2. CIKM
    Tumblr Blog Recommendation with Boosted Inductive Matrix Completion
    Donghyuk Shin, Suleyman Cetintas, Kuang-Chih Lee, and 1 more author
    In Proceedings of the 24th ACM International Conference on Information and Knowledge Management (CIKM), 2015

2014

  1. NeurIPS
    Multi-scale Spectral Decomposition of Massive Graphs
    Si Si, Donghyuk Shin, Inderjit S. Dhillon, and 1 more author
    In Proceedings of the 27th Conference on Neural Information Processing Systems (NeurIPS), 2014
  2. RecSys
    Recommending Tumblr Blogs to Follow with Inductive Matrix Completion
    Donghyuk Shin, Suleyman Cetintas, and Kuang-Chih Lee
    In Poster Proceedings of the 8th ACM Conference on Recommender Systems (RecSys), 2014

2013

  1. RecSys
    Which App Will You Use Next? Collaborative Filtering with Interactional Context
    Nagarajan Natarajan, Donghyuk Shin, and Inderjit S. Dhillon
    In Proceedings of the 7th ACM Conference on Recommender Systems (RecSys), 2013

2012

  1. CIKM
    Multi-scale Link Prediction
    Donghyuk Shin, Si Si, and Inderjit S. Dhillon
    In Proceedings of the 21st ACM International Conference on Information and Knowledge Management (CIKM), 2012